As a small business owner, saving money can be as easy as turning off computers at the end of the work day. There are many ways to lower costs so that more money can be put into growing the company. Here are a few of the easiest ways to save:
Become a Paperless Small Business
In this age of technology, reducing or even eliminating paper use is a viable option for saving money. By using electronic invoices and communicating by e-mail, businesses can save money on paper, envelopes, and postage. Instead of photocopying information to be shared with employees, scan documents and share them electronically. By going paperless, employees are able to spend less time printing, copying, and scanning and more time doing the jobs they were hired to do. Going paperless not only saves you money, but it also has the added benefit of helping the environment.
Many companies pay a premium for separate phone, internet, fax, and web hosting services when better options are available to them. For example, many providers offer discounts for combining two or more of these business essentials. This can be much more cost-effective than purchasing these services individually.
Advertise For Free
Advertising doesn’t have to be expensive. In fact, some forms of advertising are free; you just have to think outside the box. The most effective method of advertising has always been word-of-mouth. Asking customers to refer friends, family, and associates is a good way to generate more trade and it costs nothing. Using social media sites like Facebook and Twitter can help in reaching a larger pool of potential customers also at no cost. A company website might be created and maintained in-house for less than hiring an outside source. Taking advantage of low-cost and free advertising is a great way for small business owners to save money.
Leasing Instead of Buy
If the enterprise requires a professional work area, consider leasing office space rather than purchasing it. Should your business require more room down the road, it will be more economical to move when the lease is up than to expand the existing location or purchase a new one. It might also be more cost effective to lease office furniture and equipment. Items such as desks, chairs, and décor can be leased at a fraction of the purchase price and are more easily updated. Leases for computers, printers, copiers and other office electronics often include service plans that cover regular maintenance and emergency repairs. Leasing provides many money saving opportunities for both new and established companies.
These are but a few money saving techniques that small business owners can incorporate into their day-to-day operations. Remember that simple things like energy efficient light bulbs and double-sided printing can save your small business money, and, yes, turning off the computer at the end of the day will help, too.